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Adobe, New York Times and Twitter announce content authenticity initiative
Marketing Technologies

Adobe, New York Times and Twitter announce content authenticity initiative

Adobe is developing an opt-in system that will allow creators and publishers to securely attach attribution data to content they choose to share.

By Kai Ping Lew • 2 min read • Tue, 5th Nov 2019
Adobe announcements bring a host of Creative Cloud capabilities to mobile devices
Marketing Technologies

Adobe announcements bring a host of Creative Cloud capabilities to mobile devices

On the list are Photoshop on iPad, Fresco on Windows and Adobe Aero for immersive media, along with previews of Adobe Illustrator on iPad and Photoshop Camera.

By Staff Writer • 7 min read • Tue, 5th Nov 2019
Exclusive: How AI is enabling creativity across businesses
Marketing Technologies

Exclusive: How AI is enabling creativity across businesses

Adobe's VP of Creative Cloud Product, Marketing and Community, Mala Sharma, discusses the future of Creative Cloud and AI in an interview with IT Brief.

By Jacques-Pierre (JP) Dumas • 4 min read • Mon, 29th Oct 2018
Gallery: An inside look at Adobe MAX 2018
Marketing Technologies

Gallery: An inside look at Adobe MAX 2018

TechDay recently had the opportunity to attend Adobe MAX in Los Angeles, here are some of our favourite moments.

By Jacques-Pierre (JP) Dumas • 1 min read • Wed, 24th Oct 2018
Cinamaker announces new panel integration for Adobe Premiere Pro
Marketing Technologies

Cinamaker announces new panel integration for Adobe Premiere Pro

Cinamaker announces panel integration for Adobe Premiere Pro CC at Adobe MAX, offering content creators professional tools and cost savings.

By Staff Writer • 2 min read • Tue, 23rd Oct 2018
The potential impact of AR on the creative industry
Marketing Technologies

The potential impact of AR on the creative industry

Adobe has announced the launch of Project Aero, an integrated platform for augmented reality (AR), that aims to transform customer experiences.

By Abhay Parasnis • 3 min read • Wed, 17th Oct 2018
An inside look at Adobe's creative AI
Marketing Technologies

An inside look at Adobe's creative AI

Adobe's new Premiere Rush CC app and AI-powered Sensei tools streamline video editing and animation creation, empowering artists to focus on their craft.

By Staff Writer • 2 min read • Wed, 17th Oct 2018
Adobe unleashes a wave of innovations for CC
Marketing Technologies

Adobe unleashes a wave of innovations for CC

Adobe has announced that it is bringing the full version of Photoshop CC to the iPad, allowing users to be creative anywhere. #Photoshop #Adobe #iPad.

By Pam Clark • 3 min read • Wed, 17th Oct 2018
Overflow announces integration with Adobe XD
Marketing Technologies

Overflow announces integration with Adobe XD

Overflow's new plugin for Adobe XD empowers designers to create and share user flow diagrams seamlessly, following a highly anticipated integration.

By Staff Writer • 2 min read • Wed, 17th Oct 2018
Adobe and WPP collaborate to scale content production and design
Digital Transformation

Adobe and WPP collaborate to scale content production and design

As brands continue their transitions into experience-driven businesses, they'll increasingly look to their agency partners to help solve major challenges.

By Staff Writer • 4 min read • Tue, 16th Oct 2018
Adobe partners with Accenture to fuel AI-powered experiences
Unified Communications

Adobe partners with Accenture to fuel AI-powered experiences

The collaboration is centred around the need to design powerful customer experiences at scale for global brands.

By Staff Writer • 3 min read • Tue, 16th Oct 2018
How Adobe aims to change the game with CC updates
Marketing Technologies

How Adobe aims to change the game with CC updates

Adobe unveils transformative updates to Creative Cloud, spotlighting a new social video app, enhanced flagship applications, and future mobile tools for iPad.

By Staff Writer • 6 min read • Tue, 16th Oct 2018
Exclusive interview: Adobe on enterprise markets and AI
Marketing Technologies

Exclusive interview: Adobe on enterprise markets and AI

Michael Stoddart, Adobe Asia-Pacific director of digital media talks about how Adobe is targeting the enterprise and innovating with Sensei.

By Patrick Martlew • 7 min read • Fri, 3rd Nov 2017
Adobe Advertising Cloud announces new mobile app, digital audio capabilities
Digital Signage

Adobe Advertising Cloud announces new mobile app, digital audio capabilities

Adobe Advertising Cloud launches first mobile app for cross-channel campaign management, expanding capabilities to include automated digital audio ad buying.

By Kai Ping Lew • 3 min read • Thu, 26th Oct 2017
Six ways Adobe is changing the game with machine learning
Marketing Technologies

Six ways Adobe is changing the game with machine learning

Adobe has been hard at work integrating its Sensei AI and machine learning platform into a range of different apps within Creative Cloud.

By Patrick Martlew • 4 min read • Fri, 20th Oct 2017
Max 2017: Adobe Creative Cloud gets a refresh
Marketing Technologies

Max 2017: Adobe Creative Cloud gets a refresh

Some of the applications that received updates and new features include Adobe Photoshop, Illustrator, and Premiere Pro.

By Patrick Martlew • 3 min read • Thu, 19th Oct 2017
Max 2017: Adobe unveils four new apps for Creative Cloud
Marketing Technologies

Max 2017: Adobe unveils four new apps for Creative Cloud

Adobe says it is the biggest lineup of new creative applications since the launch of creative cloud five years ago.

By Patrick Martlew • 5 min read • Thu, 19th Oct 2017
Adobe Advertising Cloud deploys initiative to deliver fee transparency
Marketing Technologies

Adobe Advertising Cloud deploys initiative to deliver fee transparency

Adobe Advertising Cloud pioneers fee transparency by partnering with SSPs and exchanges, helping marketers gain insight into ad spend and performance.

By Patrick Martlew • 2 min read • Wed, 18th Oct 2017
Gartner names Adobe leader in Digital Marketing Analytics for the third time
Data Analytics

Gartner names Adobe leader in Digital Marketing Analytics for the third time

Of the 12 vendors evaluated, Adobe was among three named a leader for ability to execute and completeness of vision.

By Kai Ping Lew • 2 min read • Tue, 17th Oct 2017