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Adobe stories

AI shopping boom puts checkout under pressure

Agentic commerce is pushing payments into the spotlight as AI shortens shopping journeys and makes checkout friction more costly.

By Risa Huang • 5 min read • 2 days ago

Digital Transformation

Adobe launches productivity agent for Acrobat AI plans

Adobe adds a productivity agent to Acrobat, blending document intelligence with AI creation tools for PDFs, presentations, podcasts and social posts.

By Sean Mitchell • 3 min read • 3 days ago

Digital Transformation

Adobe completes Semrush deal to boost AI search tools

Adobe completes Semrush acquisition to widen its customer experience suite with SEO and AI visibility tools for brands.

By Sean Mitchell • 5 min read • 4 days ago

Cloud Security

DigiCert launches AI trust tools for agents & content

DigiCert adds cryptographic verification for AI agents, models and content to its platform, with content authenticity available now and two previews live.

By Sean Mitchell • 4 min read • 4 days ago

Malware

Microsoft tops phishing brand rankings in first quarter

Microsoft, Apple and Google dominate first-quarter phishing attacks as scammers broaden tactics from fake logins to payments, QR-code hijacks and malware.

By Joseph Gabriel Lagonsin • 4 min read • 4 days ago

Marketing Technologies

Anthropic links Claude to Adobe, Blender & Ableton

Anthropic expands Claude into Adobe, Blender and Ableton, aiming to embed the assistant in creative workflows across design, music and 3D tools.

By Mark Tarre • 4 min read • Last week

Data Analytics

Databricks appoints Davinia Simon as ANZ public lead

Databricks hires Davinia Simon as Senior Director and Public Sector Lead for Australia and New Zealand to boost government AI and data strategy.

By Mark Tarre • 4 min read • Last week

Customer Experience

Adobe adds agent tools to Experience Manager Forms

Adobe rolls out agent-based tools for Experience Manager Forms, adding smarter creation, discovery and conversational completion features.

By Sean Mitchell • 4 min read • Last week

Hyperscale

Explainer: How Adobe is building agentic marketing

Adobe is remaking its marketing and design suite around AI agents, tying content, data and commerce into a single workflow system.

By Sean Mitchell • 4 min read • Last month

Digital Transformation

Exclusive: Adobe ANZ chief on AI adoption trends

Adobe ANZ chief says AI is moving into production as customers in regulated sectors balance caution with rapid deployment and productivity gains.

By Sean Mitchell • 5 min read • Last month

DevOps

Google Cloud expands Gemini Enterprise into AI agent hub

Google Cloud turns Gemini Enterprise into a single control point for developers and staff as it adds governance, no-code building and partner agents.

By Sean Mitchell • 4 min read • Last month

DevOps

Code and Theory launches AI creative tool with Adobe

Code and Theory and Adobe launch AI tool for financial services, using synthetic personas to guide creative decisions before campaigns reach approval.

By Catherine Knowles • 3 min read • Last month