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Adobe adds brand intelligence to GenStudio marketing tools
Enterprise Content Management

Adobe adds brand intelligence to GenStudio marketing tools

Marketers could gain tighter oversight as Adobe ties AI agents to brand guidelines, approvals and performance data across GenStudio.

By Sean Mitchell • 4 min read • Last month
Adobe launches AI brand visibility tools for businesses
Fintech

Adobe launches AI brand visibility tools for businesses

Businesses must now manage how AI systems interpret their brands, as Adobe sees discovery traffic from chat tools and browsers rising fast.

By Sean Mitchell • 4 min read • Last month
Adobe unveils CX Enterprise Coworker for AI workflows
Hyperscale

Adobe unveils CX Enterprise Coworker for AI workflows

Marketers could gain a single orchestration layer as Adobe links fragmented data, content and analytics systems with agentic AI tools.

By Sean Mitchell • 3 min read • Last month
Adobe launches CX Enterprise to unify AI customer workflows
Digital Transformation

Adobe launches CX Enterprise to unify AI customer workflows

Brands could gain a single governed layer for AI customer work, as Adobe links agents with partner tools across the full lifecycle.

By Sean Mitchell • 4 min read • Last month
Adobe expands AI partner network for customer experience
Unified Communications

Adobe expands AI partner network for customer experience

Businesses can now run campaign analysis, customer support and checkout tasks across over 30 AI platforms through Adobe's expanded network.

By Sean Mitchell • 4 min read • Last month
Mirantis integrates NVIDIA Run:ai to speed AI deployment
Virtualisation

Mirantis integrates NVIDIA Run:ai to speed AI deployment

Enterprises could cut the time needed to bring GPU systems into use, as the integration automates deployment of AI workloads and orchestration.

By Sofiah Nichole Salivio • 3 min read • Last month
SnapLogic adds AI gateway to push agents into work
Marketing Technologies

SnapLogic adds AI gateway to push agents into work

Many firms are failing to turn AI trials into production systems, with poor controls and weak data forcing almost half of projects to stall.

By Kaleah Salmon • 3 min read • Last month
Adobe just rewrote the rules of graphic design
Storage

Adobe just rewrote the rules of graphic design

Creative teams may face faster turnaround but heavier output demands as Adobe’s Firefly AI Assistant automates multi-step work across its apps.

By Sean Mitchell • 4 min read • Last month
Adobe unveils Firefly AI assistant to streamline creative workflows
Software-as-a-Service

Adobe unveils Firefly AI assistant to streamline creative workflows

The tool could save creators time by handling multi-step edits across Photoshop, Premiere and other Adobe apps, while keeping files editable.

By Sean Mitchell • 3 min read • Last month
Adobe launches Firefly AI Assistant for creative apps
Marketing Technologies

Adobe launches Firefly AI Assistant for creative apps

Public beta will let creators direct Photoshop, Premiere and Lightroom tasks in plain language, as Adobe expands Firefly with new editing tools.

By Sean Mitchell • 3 min read • Last month
Adobe launches Acrobat Student Spaces for study support
EduTech

Adobe launches Acrobat Student Spaces for study support

Students worried about revision accuracy can now check AI answers against source documents in Adobe's free Acrobat beta.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Unpacking the Impact of Agentic Commerce Across ANZ
Digital Transformation

Unpacking the Impact of Agentic Commerce Across ANZ

Retailers risk losing basket share as AI shoppers favour loyalty platforms that can verify offers and rewards in milliseconds.

By Jonathan Reeve • 5 min read • Last month
Databricks launches Lakewatch to counter AI attacks
Firewalls

Databricks launches Lakewatch to counter AI attacks

Databricks unveils Lakewatch, an AI-driven security platform aiming to replace legacy SIEM tools and counter automated cyber attacks.

By Catherine Knowles • 3 min read • Wed, 25th Mar 2026
Adobe adds custom models to Firefly in public beta
Software-as-a-Service

Adobe adds custom models to Firefly in public beta

Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 20th Mar 2026
HackerOne unveils live agentic AI prompt injection tests
Data Protection

HackerOne unveils live agentic AI prompt injection tests

HackerOne launches live Agentic Prompt Injection Testing to expose real-world AI exploit paths as prompt injection threats surge 540%.

By Catherine Knowles • 4 min read • Thu, 19th Mar 2026
Adobe & Nvidia deepen AI pact for creative workflows
Digital Transformation

Adobe & Nvidia deepen AI pact for creative workflows

Adobe and Nvidia are expanding their AI alliance to power Firefly, agent-based workflows and 3D digital twins for creative teams.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 17th Mar 2026

Stories from Other Regions

Adobe stories

AXL appoints Toronto AI Faculty Fellows to drive ventures
Marketing Technologies

AXL appoints Toronto AI Faculty Fellows to drive ventures

The move gives Toronto AI startups access to senior academic and industry advice as they push research ideas towards commercial products.

By Mark Tarre • 5 min read • Wed, 1st Apr 2026
Clevertouch unveils lovemartech Academy for martech skills
EduTech

Clevertouch unveils lovemartech Academy for martech skills

Clevertouch launches lovemartech Academy, blending expert-led martech training, research and community to tackle complex tech stacks.

By Mark Tarre • 4 min read • Wed, 18th Mar 2026