Commercial Strategy stories
MAAP Chief Financial Officer Matthew Nott says a NetSuite rollout with Annexa is helping the cycling brand scale across eight countries, while eyeing AI to do more with less.
CrowdStrike names Amanda Adams senior vice president as it launches Jet, a partner app to speed deal registration, rewards and sales support.
EvoluteIQ names Paul Maguire and Abhinaya S R to key roles as the Stockholm software firm looks to scale globally after USD $53 million funding.
ControlUp taps Tim Freestone as Adviser to the Board as it tops USD $100 million ARR and pushes further into autonomous endpoint management.
Tessell taps ex-Couchbase and AWS leaders as the database-as-a-service firm targets enterprise demand for modernising complex multi-cloud estates.
Ricoh North America unveils new A3 black-and-white multifunction printers with cloud tools, stronger security and sustainability upgrades for office fleets.
Adyen moves beyond payments with EUR €750 million Talon.One deal to fuse loyalty software, customer data and promotions across channels.
Deloitte, Microsoft and Intel among SAS partner awards winners as global software vendor spotlights channel growth across Europe, Asia-Pacific and the Americas.
Backblaze appoints Anuj Kumar as Chief Revenue Officer to accelerate AI-focused growth, as B2 Cloud Storage expands with neocloud demand.
Mail Metrics taps Avanade Ireland's Karl Kohler as Chief Revenue Officer to drive UK, Ireland and European expansion toward USD $1 billion.
Racing Bulls' cherry blossom Japanese Grand Prix livery inspires limited-edition motion simulator as F1 collectibles market expands.
New Relic has named Wendi Sturgis to its board as the observability software maker seeks sharper AI and international strategy oversight.
Asia-Pacific carriers race ahead on inflight Wi-Fi, with legacy airlines nearing full coverage while budget operators remain far behind.
Pullman Phuket Arcadia Naithon Beach lifts market share with IDeaS G3 RMS, driving a 10.3% RGI and 10.5% RevPAR increase year on year.
LivTech names new marketing and revenue chiefs to spearhead its next growth phase in healthcare tech for long-term and in-home care.
mhance names Andy Cowdrill Chief Revenue Officer to help drive growth across Microsoft Dynamics 365, Azure, Power Platform and Data & AI.
Alchelyst boosts post-merger build-out with senior hires and a new New York hub to support private markets growth.
Brand can lift enterprise revenue by shaping shortlists, easing internal buy-in and strengthening pricing power before sales talks even start.
CloudClevr eyes fresh UK deals after completing integration, as strengthened recurring revenue and a new leadership push set up FY27 expansion.
Auxilion invests EUR €1.5m to expand advisory arm, hiring 12 specialists and targeting EUR €5m revenue amid rising demand for GRC support.