FutureFive Australia - Consumer technology news from the future

Australian Stories

Exclusive: Why automation & AI are now vital for Australian resilience
Digital Transformation

Exclusive: Why automation & AI are now vital for Australian resilience

Australian firms face rising IT outages and trust drops, making automation and AI vital for resilience ahead of APRA's CPS 230 compliance by July 2025.

By Melania Watson • 6 min read • Thu, 21st Aug 2025
Aussies fed up with customer service bots, survey finds
Customer Experience

Aussies fed up with customer service bots, survey finds

More than half of Australians are frustrated with customer service bots and may stop buying from brands that fail to resolve their issues quickly and effectively.

By Jed Nykolle Harme • 4 min read • Thu, 14th Aug 2025
Exclusive: The importance of service reliability in avoiding end-customer dissatisfaction
Customer Experience

Exclusive: The importance of service reliability in avoiding end-customer dissatisfaction

Digital outages cost Australians AUD $5.3bn annually, eroding trust in telcos, banks and airlines as consumers seek more reliable alternatives.

By Melania Watson • 5 min read • Mon, 11th Aug 2025
Australians lose trust as outages cost AUD $5.3b yearly
Digital Transformation

Australians lose trust as outages cost AUD $5.3b yearly

Widespread outages have cost Australians AUD $5.3 billion yearly, with 68% losing trust in telecommunications amid rising service disruptions.

By Jed Nykolle Harme • 3 min read • Thu, 7th Aug 2025
Fresha sees higher engagement after switching to RCS messaging
Customer Experience

Fresha sees higher engagement after switching to RCS messaging

Fresha has boosted customer engagement with a 41.3% read rate and 7.1% more reviews after switching from SMS to secure RCS messaging powered by Twilio and Google.

By Melania Watson • 3 min read • Wed, 23rd Jul 2025
ADMA appoints Dr Sage Kelly to lead AI guidance for marketers
Data Privacy

ADMA appoints Dr Sage Kelly to lead AI guidance for marketers

ADMA has named Dr Sage Kelly Regulatory & Policy Manager to guide marketers on AI regulation amid rising AI use and skills gaps in the industry.

By Melvin Hipolito • 4 min read • Wed, 16th Jul 2025
Fraud, friction, and the future: Prioritising trust in a high-stakes market
Data Protection

Fraud, friction, and the future: Prioritising trust in a high-stakes market

A major Australian financial institution lost A$23m from unauthorised transactions, prompting a nationwide push to prioritise trust and fraud prevention in 2024.

By Ljubiša Velikić • 5 min read • Thu, 10th Jul 2025
What CISOs wish PR teams knew
Data Protection

What CISOs wish PR teams knew

CISOs urge PR teams to prioritise accuracy over speed in breach communications and to understand cybersecurity basics for better crisis cooperation.

By Christopher Zahn • 4 min read • Mon, 23rd Jun 2025
Australian consumers wary as AI delivers business benefits
Digital Transformation

Australian consumers wary as AI delivers business benefits

Australian businesses benefit from AI-driven customer engagement, yet 66% of consumers express exhaustion and seek greater trust and control over AI interactions.

By Melvin Hipolito • 4 min read • Tue, 17th Jun 2025

Global Stories

Forter unveils tools to help retailers manage agentic AI surge
Marketing Technologies

Forter unveils tools to help retailers manage agentic AI surge

Forter launches new tools to help retailers track and manage rising agentic AI traffic, boosting fraud detection and enhancing eCommerce security.

By Catherine Knowles • 4 min read • Thu, 7th Aug 2025
Mobile app breaches cost firms USD $7 million despite confidence
DevOps

Mobile app breaches cost firms USD $7 million despite confidence

Despite 93% confidence in defences, 62% of firms faced mobile app breaches costing an average of USD $6.9 million in 2025, says Guardsquare study.

By Shannon Williams • 4 min read • Wed, 16th Jul 2025
AI Agents - The struggle to balance automation, oversight, & security
DevOps

AI Agents - The struggle to balance automation, oversight, & security

Visa's plan to use AI agents for automatic payments sparks debate over security risks and whether consumers will trust machines handling their money.

By Sean Mitchell • 5 min read • Tue, 17th Jun 2025

Stories from Other Regions

Kiwis embrace AI in travel but trust & caution remain high
Generative AI

Kiwis embrace AI in travel but trust & caution remain high

A Booking.com report reveals 81% of New Zealanders are excited about AI in travel, yet only 3% fully trust it, showing cautious optimism prevails.

By Shannon Williams • 4 min read • Tue, 29th Jul 2025
UK consumers cautious as AI assistants rise in global acceptance
Data Privacy

UK consumers cautious as AI assistants rise in global acceptance

Over half of UK consumers use AI assistants for daily tasks but remain cautious, especially about financial decisions, valuing human support in stress.

By Shannon Williams • 4 min read • Fri, 25th Jul 2025
UK consumers lose trust as retailers invest more in AI
Data Protection

UK consumers lose trust as retailers invest more in AI

Despite rising AI investments by UK retailers, 57% of consumers distrust brands' use of AI and 76% doubt data privacy protections, reveals new research.

By Sean Mitchell • 3 min read • Thu, 24th Jul 2025
UK retail traffic from GenAI assistants surges 1200%
Data Analytics

UK retail traffic from GenAI assistants surges 1200%

UK retail websites have seen a 1200% rise in traffic from generative AI assistants, as shoppers increasingly trust GenAI for product research and buying decisions.

By Jed Nykolle Harme • 3 min read • Thu, 24th Jul 2025
UK consumers show low trust in real-time payments security
Fintech

UK consumers show low trust in real-time payments security

UK consumers show low trust in real-time payments security, with only 35% viewing it as safer than credit cards amid rising scam losses of GBP £450 million.

By Jed Nykolle Harme • 3 min read • Mon, 30th Jun 2025