Customer Loyalty stories

Youi survey finds retail leads customer service complaints as Australians prize human help, with poor experiences costing time, wellbeing and loyalty.

Rakuten International and impact.com have united affiliate and performance marketing assets in a bid to give advertisers clearer measurement and sales links.

SAS marks 50 years by sharpening its push into trusted AI, as Jim Goodnight says the software group's focus remains on governance and accountability.

Retailers trim expansion plans as geopolitical turmoil and inflation bite, with fewer than one in six executives pursuing strong growth strategies.

Stripe, PayPal, Adyen and Block are pushing into loyalty, lending and AI checkout tools as payment groups seek a bigger role in merchant commerce.

Adyen moves beyond payments with EUR €750 million Talon.One deal to fuse loyalty software, customer data and promotions across channels.

Celonis and ProcessLab debut banking tools for mortgage approvals and service teams as lenders seek faster decisions, lower costs and better customer journeys.

Parloa study finds many global firms bury support details, while most chatbots fail to solve issues and phone menus remain frustrating.

Adobe launches CX Enterprise Coworker to connect fragmented marketing systems and let AI agents carry out customer experience tasks with human oversight.

Blackhawk Network has unveiled a Digital Wallet API that lets brands pool gift cards, refunds, loyalty rewards and promo credit into one spendable balance.

Backbase and Ninth Wave have teamed up to let banks plug corporate clients' ERP and accounting systems straight into account data and payments.

APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.

LoyaltyLion brings back its Loyalty Connect virtual series, with more than 20 speakers set to unpack retention tactics as acquisition costs climb.

Shopping sites top accessibility failure list as WebAIM finds 71 errors per page and disabled users struggle to complete purchases.

Paytronix report finds restaurant loyalty schemes must win repeat visits within 90 days, as active rates split sharply across nine concepts.

Woolworths and Google push AI shopping agents into retail as loyalty schemes face a real-time test in the emerging agentic commerce era.

AI shoppers put delivery terms ahead of recommendations, as Ingrid survey finds clear fulfilment info can sway or sink purchases.

AskNicely unveils Ask NiceAI to help managers at multi-site service businesses turn scattered customer feedback into faster, data-backed action.

Australian Loyalty Association rolls out executive training on programme economics, AI-driven shopping and behavioural science as households tighten budgets.

Retailers warned that mobile checkout typos, duplicate profiles and recycled numbers are draining sales unless data is checked in real time.