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Australian Stories

LinkedIn stories

Australian C-suites embrace AI skills amid leadership gap
Digital Transformation

Australian C-suites embrace AI skills amid leadership gap

Australian C-suite executives are rapidly boosting AI skills, with 4.7 times more leaders now listing AI literacy on LinkedIn than two years ago.

By Kaleah Salmon • 4 min read • Mon, 9th Jun 2025
LinkedIn unveils top Australian companies for 2025 careers
Amazon

LinkedIn unveils top Australian companies for 2025 careers

LinkedIn's 2025 Top Companies list ranks ServiceNow as Australia's best workplace for career advancement, followed by Atlassian, Commonwealth Bank, Amazon, and Oracle.

By Sean Mitchell • 3 min read • Tue, 8th Apr 2025
AI adoption in Australia grows despite talent shortage
Human Capital Management

AI adoption in Australia grows despite talent shortage

LinkedIn's latest findings reveal that 83% of Australian business leaders expect to prioritise AI adoption by 2025, despite facing challenges in sourcing skilled talent.

By Sean Mitchell • 3 min read • Tue, 4th Mar 2025
Social media dominates Australia's digital landscape in 2025
Marketing Technologies

Social media dominates Australia's digital landscape in 2025

A new report reveals almost 78% of Australians use social media for brand discovery, driving a 12% rise in advertising spend to USD $4.26 billion.

By Melania Watson • 3 min read • Wed, 26th Feb 2025

Global Stories

LinkedIn stories

Adobe debuts AI tools for large-scale customer experience
Customer Experience

Adobe debuts AI tools for large-scale customer experience

Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.

By Sean Mitchell • 3 min read • Tue, 17th Jun 2025
Video & influencer strategies seen as key for B2B marketers
Customer Experience

Video & influencer strategies seen as key for B2B marketers

LinkedIn research reveals Asia-Pacific B2B marketers prioritise video and influencer strategies to capture attention amid growing campaign challenges.

By Catherine Knowles • 5 min read • Fri, 6th Jun 2025
How Norby the language robot is more than just a companion
Robotics

How Norby the language robot is more than just a companion

Norby, an AI-powered language robot supporting over 30 languages, was showcased by founder Adrian Mullan at Dell Technologies World in Las Vegas.

By Moritz Florian • 5 min read • Wed, 4th Jun 2025
Fake AI social media ads spread malware to millions globally
Malware

Fake AI social media ads spread malware to millions globally

Vietnam-linked hackers have used fake AI ads on Facebook and LinkedIn to spread malware to millions globally, stealing sensitive data from users.

By Jed Nykolle Harme • 3 min read • Wed, 28th May 2025
MirrorWeb launches Sentinel to cut false compliance alerts by 90%
Encryption

MirrorWeb launches Sentinel to cut false compliance alerts by 90%

MirrorWeb has launched Sentinel, a platform using AI to cut false compliance alerts by 90%, helping firms tackle rising risks from digital communication tools.

By Kaleah Salmon • 3 min read • Tue, 20th May 2025
Safeguard Global to tackle AI & HR risks in LinkedIn Live event
Human Capital Management

Safeguard Global to tackle AI & HR risks in LinkedIn Live event

Safeguard Global will host a LinkedIn Live event on International HR Day addressing global workforce risks amid rising AI adoption in human resources.

By Sean Mitchell • 3 min read • Sat, 17th May 2025
LinkedIn expands BrandLink, offers video ads with top creators
Digital Entertainment

LinkedIn expands BrandLink, offers video ads with top creators

LinkedIn expands BrandLink, offering advertisers premium video content from top creators to engage over 1 billion members in the US and UK.

By Sean Mitchell • 6 min read • Fri, 2nd May 2025
Microsoft quarterly results lifted by AI & cloud revenue gains
Software-as-a-Service

Microsoft quarterly results lifted by AI & cloud revenue gains

Microsoft's Q3 revenue rose 13% to USD $70.1bn, driven by cloud and AI demand, with net income up 18% to USD $25.8bn for the quarter ending March 2025.

By Sean Mitchell • 4 min read • Thu, 1st May 2025
Barracuda warns of surge in advanced phishing email threats
Firewalls

Barracuda warns of surge in advanced phishing email threats

Barracuda warns of three new global phishing threats exploiting calendar invites, ShareFile, and voicemail alerts to bypass security and steal credentials.

By Sean Mitchell • 5 min read • Wed, 30th Apr 2025
Adobe launches free app to secure digital content attribution
Marketing Technologies

Adobe launches free app to secure digital content attribution

Adobe launches public beta of Content Authenticity app, helping digital creators secure attribution and embed verified identity in their work for free.

By Jed Nykolle Harme • 5 min read • Fri, 25th Apr 2025
Phishing attacks thrive on human behaviour, not lack of skill
Data Protection

Phishing attacks thrive on human behaviour, not lack of skill

Phishing attacks remain a top cyber threat, costing USD $4.76 million per breach, as even savvy professionals fall prey to sophisticated social engineering.

By Melvin Hipolito • 4 min read • Thu, 24th Apr 2025
LinkedIn upgrades Campaign Manager with new marketing tools
Customer Experience

LinkedIn upgrades Campaign Manager with new marketing tools

LinkedIn has upgraded its Campaign Manager with new features like Media Planner and Ads Duplication, aimed at enhancing marketing efficiency and insights.

By Sean Mitchell • 2 min read • Fri, 28th Mar 2025

Stories from Other Regions

LinkedIn stories

AI in advertising: tackling harmful gender biases
LinkedIn

AI in advertising: tackling harmful gender biases

As International Women's Day 2025 approaches, concerns over gender bias in AI-driven advertising escalate, revealing entrenched stereotypes in digital campaigns.

By Zoe Gadd • 4 min read • Tue, 4th Mar 2025