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ROI Stories - Page 20

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ROI stories

How phone validation turns dead leads into real sales
Customer Relationship Management

How phone validation turns dead leads into real sales

Sales teams waste time on dead numbers; verified phone data turns outreach into real conversations, better leads and higher conversions.

By Edmund Ng • 5 min read • Tue, 24th Feb 2026
Everpure rebrands & moves into AI data intelligence
Storage

Everpure rebrands & moves into AI data intelligence

Everpure debuts new name on Wall Street and moves deeper into AI by agreeing to acquire data intelligence specialist 1touch.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 24th Feb 2026
Snowflake expands Cortex Code CLI with dbt, Airflow
DevOps

Snowflake expands Cortex Code CLI with dbt, Airflow

Snowflake adds dbt and Apache Airflow support to Cortex Code CLI and unveils its first standalone subscription for non-Snowflake users.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 24th Feb 2026
Super Bowl study shows ad views don't equal recall
Marketing Technologies

Super Bowl study shows ad views don't equal recall

Super Bowl study finds top-watched ads often fail to boost brand recall, warning marketers against over-relying on completion rates.

By Sofiah Nichole Salivio • 4 min read • Sat, 21st Feb 2026
RingCentral taps OpenAI to power live AI voice calls
Unified Communications

RingCentral taps OpenAI to power live AI voice calls

RingCentral integrates OpenAI's GPT-5.2 to power live AI voice calls, launching new assistants to support customers and employees in real time.

By Catherine Knowles • 3 min read • Fri, 20th Feb 2026
EY maps hyper-velocity AI priorities for tech during 2026
DevOps

EY maps hyper-velocity AI priorities for tech during 2026

EY urges tech leaders to pursue AI-fuelled deals, agentic systems and sovereignty-by-design as 2026 competition and security pressures grow.

By Shannon Williams • 4 min read • Fri, 20th Feb 2026
Anker SOLIX cracks top three in SolarQuotes battery list
DevOps

Anker SOLIX cracks top three in SolarQuotes battery list

Anker SOLIX has surged into SolarQuotes' top three home battery brands, as reviews and backup reliability reshape Australia's solar storage market.

By Sofiah Nichole Salivio • 4 min read • Fri, 20th Feb 2026
Commotion unveils NVIDIA-powered AI OS for enterprises
Unified Communications

Commotion unveils NVIDIA-powered AI OS for enterprises

Commotion launches NVIDIA-powered AI OS to turn experimental enterprise AI into operational “workers” as Singapore ramps up adoption push.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 20th Feb 2026
Google unveils Scenario Planner for Meridian MMM use
Data Analytics

Google unveils Scenario Planner for Meridian MMM use

Google has launched Scenario Planner for its open-source Meridian MMM, giving marketers a no-code way to test budget scenarios and ROI.

By Sofiah Nichole Salivio • 4 min read • Fri, 20th Feb 2026
Celonis & LeafLabs launch app to decode robot fleets
Manufacturing

Celonis & LeafLabs launch app to decode robot fleets

Celonis and LeafLabs unveil an app to decode robot fleet data, linking factory‑floor telemetry to real‑world supply chain performance.

By Sean Mitchell • 4 min read • Thu, 19th Feb 2026
UK CIOs struggle to govern surge in business AI agents
Data Protection

UK CIOs struggle to govern surge in business AI agents

UK CIOs embed AI agents in critical workflows but lack real-time oversight as board pressure mounts for provable returns and tighter audits.

By Sofiah Nichole Salivio • 4 min read • Sat, 14th Feb 2026
eBPF report shows efficiency, security gains at scale
Ransomware

eBPF report shows efficiency, security gains at scale

eBPF report finds major cloud players cutting CPU, traffic costs and boosting security at scale, signalling a shift to kernel-level control.

By Karen Joy Bacudo • 4 min read • Fri, 13th Feb 2026
Infobip boosts WhatsApp marketing ROI with new API tools
Data Protection

Infobip boosts WhatsApp marketing ROI with new API tools

Infobip upgrades its WhatsApp Marketing Messages API with optimisation tools that lift delivery rates and boost ROI by over 60%.

By Catherine Knowles • 4 min read • Thu, 12th Feb 2026

Stories from Other Regions

ROI stories

StorONE targets flash cost surge with 9x ROI tiering push
Storage

StorONE targets flash cost surge with 9x ROI tiering push

StorONE's 3.9 platform debuts 9x ROI flash tiering, mixing SSD and HDD to curb soaring flash costs without sacrificing performance.

By Kaleah Salmon • 4 min read • Fri, 20th Feb 2026
Shoppers turn to AI tools in hunt for better retail deals
Digital Transformation

Shoppers turn to AI tools in hunt for better retail deals

Shoppers are turning to AI tools like ChatGPT to hunt for personalised retail deals, valuing quality offers over rock-bottom prices.

By Kaleah Salmon • 4 min read • Fri, 20th Feb 2026
Routes Healthcare boosts care operations with BPA tech
Digital Transformation

Routes Healthcare boosts care operations with BPA tech

Routes Healthcare links Sage 200 and cloud systems via BPA tech to automate care, cut dev effort and strengthen continuity across the North.

By Catherine Knowles • 5 min read • Wed, 18th Feb 2026
European marketers plan to simplify martech stacks
Unified Communications

European marketers plan to simplify martech stacks

European marketers aim to simplify bloated martech stacks, trimming tools to cut costs, speed execution and gain better control of CX.

By Mark Tarre • 4 min read • Fri, 13th Feb 2026
Most firms fail to measure real financial returns on AI
Data Analytics

Most firms fail to measure real financial returns on AI

Most organisations still cannot show pounds-and-pence returns on AI, with only 15% tracking its financial impact, a new report warns.

By Sean Mitchell • 4 min read • Fri, 13th Feb 2026