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Australian studio unveils AI 'celebrity' Bruce Ryder, launching a global hyperfiction tour from Los Angeles with interactive social shows.

Brands must build “machine trust” by 2026 or risk vanishing from AI-led discovery as CEEK warns creativity alone will no longer secure visibility.

Black Friday still delivered the peak online surge, but AI-driven search stretched shopping demand across a longer November window.

Meta has bought Singapore AI start-up Manus, aiming to embed its autonomous general-purpose agent across consumer and business products.

iMessage-based social app Series tops 1m posts and 10,000 daily users as young people drift from public feeds to private chats.

Innovid adds Reddit, Meta optimisation and Google CM360 tools to Social Ads Manager, promising smoother cross-platform social campaigns.

By 2026, AI, social commerce and immersive physical retail experiences will transform how consumers interact with brands both online and in stores.

Australian retailers brace for a spike in cyber scams and sophisticated attacks exploiting the busy holiday shopping season, warns cybersecurity experts.

Msg1 introduces multilingual messaging to help creators monetise meaningful, direct conversations with global audiences beyond language barriers.

Young Australians are most at risk as holiday online shopping scams surge, with Gen Z and Millennials more likely to engage in risky cyber behaviours this season.

APAC's travel sector moves beyond recovery, focusing on trust and loyalty as key to winning customers in 2026 amid rising acquisition costs.

As small businesses surge in Australia, aligning physical branding with digital presence is now essential for customer trust, loyalty and growth.

Sydney-based Babeltext is expanding AI access to over 6.9 billion mobile users by enabling seamless, multilingual interactions via messaging apps and basic phones.

Australians lost over AUD $87,000 to scams last year, with risky cyber habits like password reuse and oversharing on social media putting many at threat.

AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.

Nearly 24% of Instagram posts tagged as 'quick-money' offers are linked to money mule recruitment, posing major challenges for law enforcement and platforms.

Public voting is now open for RØDE's Creator of the Year Awards 2024, recognising digital content creators across YouTube, Instagram, TikTok and more.

Australians spend 41 hours weekly online, with digital ad spend surging to USD $20.7 billion, driven by social media and influencer marketing growth.

Bitdefender reports a 63% rise in malicious Halloween spam, with scams posing as festive giveaways and retail offers to steal data or spread malware.

Bitsight launches Brand Intelligence, an AI tool to detect and swiftly tackle phishing and brand threats targeting companies and executives.