FutureFive Australia - Consumer technology news from the future

Adobe Firefly Stories - Page 3

Australian Stories

Adobe Firefly stories

Exclusive: How Prudential is using AI for faster, smarter content creation
Digital Transformation

Exclusive: How Prudential is using AI for faster, smarter content creation

Prudential harnesses AI to speed up content creation by 70%, blending modern tech with brand ethics to engage customers more effectively.

By Melania Watson • 5 min read • Wed, 9th Jul 2025

Global Stories

Adobe Firefly stories

Adobe brings Premiere tools to YouTube Shorts for mobile creators
Marketing Technologies

Adobe brings Premiere tools to YouTube Shorts for mobile creators

Adobe and YouTube partner to bring Premiere mobile editing tools to YouTube Shorts, enhancing short-form video creation for millions of creators globally.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe unveils Firefly Foundry for custom on-brand AI content
Marketing Technologies

Adobe unveils Firefly Foundry for custom on-brand AI content

Adobe launches Firefly Foundry, enabling businesses to create custom AI models for consistent, on-brand content across images, video, audio and 3D assets.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe launches AI assistants & creative tools across platforms
Enterprise Content Management

Adobe launches AI assistants & creative tools across platforms

Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.

By Sean Mitchell • 4 min read • Wed, 29th Oct 2025
Adobe to integrate Google's AI into creative apps for business
Unified Communications

Adobe to integrate Google's AI into creative apps for business

Adobe will integrate Google Cloud's AI models into its creative apps, boosting content creation for businesses and professionals with tailored, scalable tools.

By Sean Mitchell • 3 min read • Wed, 29th Oct 2025
Adobe Firefly announces new AI tools for video, audio & images
Marketing Technologies

Adobe Firefly announces new AI tools for video, audio & images

Adobe Firefly unveils new AI tools including video editor, voiceover, and 4MP image generation to boost creative workflows in one platform.

By Sean Mitchell • 4 min read • Wed, 29th Oct 2025
Adobe unveils LLM Optimizer to boost AI brand visibility
Marketing Technologies

Adobe unveils LLM Optimizer to boost AI brand visibility

Adobe launches LLM Optimizer to help businesses boost brand visibility and track AI-driven traffic across chat services and browsers.

By Melania Watson • 4 min read • Wed, 15th Oct 2025
Qualcomm to boost marketing with Adobe AI tools & GenStudio
Marketing Technologies

Qualcomm to boost marketing with Adobe AI tools & GenStudio

Qualcomm is enhancing its marketing by using Adobe's AI tools, including GenStudio and Firefly, to speed up content creation and personalise campaigns worldwide.

By Sean Mitchell • 4 min read • Fri, 19th Sep 2025
Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation
EduTech

Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation

Marketers are harnessing AI and workflow tools to rapidly deliver personalised content, boosting agility amid soaring demand for faster, tailored campaigns.

By Melania Watson • 5 min read • Tue, 19th Aug 2025
Adobe launches collaborative AI film project to empower creators
Marketing Technologies

Adobe launches collaborative AI film project to empower creators

Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.

By Melvin Hipolito • 4 min read • Fri, 1st Aug 2025
Adobe brings new AI tools & workflow upgrades to Photoshop
Marketing Technologies

Adobe brings new AI tools & workflow upgrades to Photoshop

Adobe updates Photoshop across desktop, web and mobile with new AI tools like Harmonize and Generative Upscale to boost creative workflows and editing ease.

By Melvin Hipolito • 5 min read • Wed, 30th Jul 2025
Adobe Firefly adds AI sound & video tools to boost creativity
Generative AI

Adobe Firefly adds AI sound & video tools to boost creativity

Adobe Firefly launches new AI tools for bespoke sound effects, video editing, and avatar creation, enhancing creative control and streamlining production.

By Melvin Hipolito • 5 min read • Fri, 18th Jul 2025
Adobe brings AI-powered creative tools to Premier League fans
Digital Transformation

Adobe brings AI-powered creative tools to Premier League fans

Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.

By Sean Mitchell • 4 min read • Thu, 10th Jul 2025
Adobe launches Firefly app, bringing AI image & video to mobile
Marketing Technologies

Adobe launches Firefly app, bringing AI image & video to mobile

Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.

By Melvin Hipolito • 4 min read • Wed, 18th Jun 2025
Adobe debuts AI tools for large-scale customer experience
Customer Experience

Adobe debuts AI tools for large-scale customer experience

Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.

By Sean Mitchell • 3 min read • Tue, 17th Jun 2025
Newell Brands harnesses Adobe AI to boost content creation speed
Customer Experience

Newell Brands harnesses Adobe AI to boost content creation speed

Newell Brands boosts content creation speed by up to 75% using Adobe AI tools across brands like Sharpie and Rubbermaid, enhancing marketing efficiency.

By Melvin Hipolito • 4 min read • Fri, 13th Jun 2025
Adobe unveils Express for Ads to help small businesses create & track ads
Marketing Technologies

Adobe unveils Express for Ads to help small businesses create & track ads

Adobe launches Express for Ads, helping small businesses create, publish, and track ads across Google, Meta, LinkedIn, TikTok, and soon Amazon platforms.

By Sean Mitchell • 4 min read • Thu, 12th Jun 2025
Adobe debuts free Photoshop Android beta with AI tools & layers
Marketing Technologies

Adobe debuts free Photoshop Android beta with AI tools & layers

Adobe launches free Photoshop beta for Android, featuring AI tools like Firefly Generative Fill, layers, and masks, available now on Google Play.

By Sean Mitchell • 4 min read • Wed, 4th Jun 2025