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Adobe explores AI for bespoke audio & music creation
Marketing Technologies

Adobe explores AI for bespoke audio & music creation

Adobe Research's pioneering Project Music GenAI Control, a tool with generative AI capabilities for customised audio and music editing.

By Tom Raynel • 3 min read • Thu, 29th Feb 2024
Exclusive: The future of Adobe and AI - the experts tell all
Marketing Technologies

Exclusive: The future of Adobe and AI - the experts tell all

In the past year, Adobe has made significant advancements in artificial intelligence, particularly emphasized at the Adobe Summit 2023, we spoke to their team to hear their thoughts on their progress.

By Tom Raynel • 5 min read • Mon, 19th Feb 2024
Adobe announces Spectrum 2 for intuitive, inclusive cross-platform design
Marketing Technologies

Adobe announces Spectrum 2 for intuitive, inclusive cross-platform design

Adobe introduces Spectrum 2, aiming to offer a more intuitive, inclusive, and enjoyable cross-platform design experience.

By Sean Mitchell • 3 min read • Wed, 13th Dec 2023
Adobe CTO of Digital Media on next-generation AI
Marketing Technologies

Adobe CTO of Digital Media on next-generation AI

Adobe CTO Ely Greenfield unveils new generative AI models in Firefly, promising more control and quality for creatives.

By Sean Mitchell • 3 min read • Fri, 13th Oct 2023
Adobe previews Project Stardust: A revolutionary AI-powered editing engine
Marketing Technologies

Adobe previews Project Stardust: A revolutionary AI-powered editing engine

Adobe has unveiled a range of AI-powered innovations, including an object-aware editing engine that could revolutionise design.

By Sean Mitchell • 3 min read • Thu, 12th Oct 2023
A new era of creativity & innovation unveiled at the Adobe Max
Marketing Technologies

A new era of creativity & innovation unveiled at the Adobe Max

Adobe CEO Shantanu Narayen unveils a transformative vision for creativity and tech at the Adobe Max conference.

By Sean Mitchell • 3 min read • Wed, 11th Oct 2023
How Adobe is indemnifying users from AI-generated imagery legal issues
Marketing Technologies

How Adobe is indemnifying users from AI-generated imagery legal issues

With the legal landscape uncertain for artificial intelligence-generated imagery, the tech giant is offering special legal protection to its users.

By Sean Mitchell • 3 min read • Wed, 11th Oct 2023
New AI tools to boost creativity on Adobe Express platform
Marketing Technologies

New AI tools to boost creativity on Adobe Express platform

Adobe reveals new AI-powered features for Adobe Express, including Generative Fill and Text to Template, aimed at boosting creativity for all users.

By Sean Mitchell • 3 min read • Wed, 11th Oct 2023
Enterprise content creation to be transformed Adobe's new GenStudio
Enterprise Content Management

Enterprise content creation to be transformed Adobe's new GenStudio

Adobe releases GenStudio, an end-to-end solution that uses generative AI to speed up enterprise content creation.

By Sean Mitchell • 3 min read • Wed, 11th Oct 2023
Adobe unveils AI-powered Firefly models: Claims revolution
Marketing Technologies

Adobe unveils AI-powered Firefly models: Claims revolution

Adobe unveils next-gen Firefly Models, set to revolutionise the creative industry with advanced image, design, and vector capabilities.

By Sean Mitchell • 3 min read • Wed, 11th Oct 2023
Adobe launches Photoshop on the web, complete with genAI features
Marketing Technologies

Adobe launches Photoshop on the web, complete with genAI features

Adobe has officially released Photoshop on the web as part of all Photoshop plans, complete with newly released Adobe Firefly generative AI features.

By Catherine Knowles • 3 min read • Fri, 29th Sep 2023
Adobe releases new Firefly generative AI models and web app
Marketing Technologies

Adobe releases new Firefly generative AI models and web app

Users can now access Firefly through a stand-alone web app, Adobe Express and Adobe Creative Cloud applications like Photoshop and Illustrator.

By Gaurav Sharma • 4 min read • Fri, 15th Sep 2023
Adobe Express with Firefly integration now commercially available
Marketing Technologies

Adobe Express with Firefly integration now commercially available

Adobe Express is the AI-first, all-in-one creativity app that makes it fast, easy and fun for any user to design and share standout content.

By Gaurav Sharma • 4 min read • Fri, 15th Sep 2023
Adobe unveils new end-to-end enterprise solution GenStudio
Marketing Technologies

Adobe unveils new end-to-end enterprise solution GenStudio

Adobe GenStudio combines content ideation, creation, production and activation with generative AI in a simple-to-use interface.

By Gaurav Sharma • 4 min read • Fri, 15th Sep 2023
Adobe announces commercial release of Generative AI Firefly
Marketing Technologies

Adobe announces commercial release of Generative AI Firefly

Adobe has released Firefly, its family of AI models that integrate with Adobe Creative Cloud, Adobe Express, and Adobe Experience Cloud.

By Shannon Williams • 4 min read • Fri, 15th Sep 2023
Adobe unveils New AI-powered Creative Cloud release
Marketing Technologies

Adobe unveils New AI-powered Creative Cloud release

Adobe has launched an AI-powered Creative Cloud release, integrating generative AI capabilities across its apps like Photoshop and Illustrator.

By Shannon Williams • 4 min read • Fri, 15th Sep 2023
Adobe Express continues upward momentum with latest additions
Marketing Technologies

Adobe Express continues upward momentum with latest additions

The latest version of the AI-first, all-in-one content creation app with Firefly beta generative AI capabilities is evolving creative expression.

By Catherine Knowles • 4 min read • Wed, 23rd Aug 2023
The creative and productive evolution of generative AI
Unified Communications

The creative and productive evolution of generative AI

Our goal is to help creatives spend more time being creative and less time dealing with the hidden production work that robs us of the joy of making.

By Samantha Warren • 6 min read • Sun, 16th Jul 2023
Adobe continues streak of AI innovations with Generative Recolour
Marketing Technologies

Adobe continues streak of AI innovations with Generative Recolour

Adobe's MAX London reveal introduces Generative Recolour (beta) in Illustrator, leveraging Firefly AI to transform vector artwork colours via text prompts.

By Catherine Knowles • 3 min read • Wed, 14th Jun 2023