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Black Friday Stories - Page 13

Australian Stories

Black Friday stories

Australian shoppers brace for record Black Friday sales
Multi-factor authentication

Australian shoppers brace for record Black Friday sales

As Australians gear up for a record-breaking shopping season, concerns about online scams heighten, with potential spending surpassing $69.7 billion.

By Shannon Williams • 3 min read • Tue, 5th Nov 2024
Australians increase Christmas budgets, focus on savings
Artificial Intelligence

Australians increase Christmas budgets, focus on savings

A recent Pureprofile study reveals Australians plan to increase their Christmas spending, with budgets rising to AUD $468 for gifts and AUD $406 for food.

By Kaleah Salmon • 3 min read • Tue, 22nd Oct 2024
Deliver when it matters most: Retention and revenue this peak season
Customer Experience

Deliver when it matters most: Retention and revenue this peak season

As Cyber Weekend approaches, Australian retailers face increased pressure to enhance delivery services amid subdued spending and rising consumer expectations.

By Rob Hango-Zada • 5 min read • Wed, 9th Oct 2024
Black Friday 2024: How automation can revolutionise Australian retailers' success
Digital Transformation

Black Friday 2024: How automation can revolutionise Australian retailers' success

As Black Friday 2024 approaches, Australian retailers must adopt automation to efficiently manage an expected spend of AUD $6.7 billion during the event.

By ShipStation • 5 min read • Wed, 9th Oct 2024

Global Stories

Black Friday stories

MoEngage launches tools to boost Aussie market engagement
Customer Experience

MoEngage launches tools to boost Aussie market engagement

MoEngage unveils a suite of tools for Australian marketers to enhance cross-channel engagement during the festive season, boosting personalised customer experiences.

By Catherine Knowles • 2 min read • Wed, 13th Nov 2024
Dreame Technology unveils Black Friday appliance deals
Black Friday

Dreame Technology unveils Black Friday appliance deals

Dreame Technology unveils major discounts on home appliances, including a 63% reduction on the L10s Ultra Robot Vacuum, ahead of Black Friday.

By Imee Dequito • 3 min read • Fri, 8th Nov 2024
Afterpay insights reveal early holiday shopping trends
Buy Now Pay Later

Afterpay insights reveal early holiday shopping trends

Afterpay's Festive Insights report reveals a surge in early holiday shopping, with Australians averaging AUD $1,400 each and a 25% sales increase.

By Shannon Williams • 3 min read • Thu, 7th Nov 2024
FedEx survey shows APAC optimism for holiday sales
Supply Chain

FedEx survey shows APAC optimism for holiday sales

FedEx's recent survey reveals strong optimism in the Asia Pacific for holiday sales, with 70% of SMEs predicting sales growth, driven by eCommerce.

By Shannon Williams • 3 min read • Wed, 6th Nov 2024
Retailers urged to enhance trust with genuine content
Christmas

Retailers urged to enhance trust with genuine content

Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.

By Kaleah Salmon • 3 min read • Tue, 5th Nov 2024
Akamai bolsters Account Protector against cyber threats
Advanced Persistent Threat Protection

Akamai bolsters Account Protector against cyber threats

Akamai Technologies has launched upgrades to its Account Protector, enhancing security against cyber threats amid rising scams costing shoppers GBP £10 million.

By Shannon Williams • 3 min read • Fri, 1st Nov 2024
Generational divides revealed in Black Friday survey
Customer Experience

Generational divides revealed in Black Friday survey

Sinch's 2024 Consumer Black Friday/Cyber Monday Survey reveals younger shoppers favour mobile messaging for promotions, with 44% of 18-29 year-olds ready to spend more.

By Kaleah Salmon • 3 min read • Thu, 31st Oct 2024
Why eCommerce brands need to rethink Black Friday/Cyber Monday
Customer Experience

Why eCommerce brands need to rethink Black Friday/Cyber Monday

eCommerce brands are urged to rethink their reliance on Black Friday and Cyber Monday, adopting a year-round strategy to foster customer loyalty and sustainable growth.

By Jasmine Allen • 5 min read • Tue, 15th Oct 2024
Protect your profits: How to prevent downtime and maximise Black Friday sales
Customer Experience

Protect your profits: How to prevent downtime and maximise Black Friday sales

As Black Friday nears, retailers must prepare against outdated order management systems to prevent downtime and maximise their sales potential.

By Rob Crowley • 4 min read • Tue, 15th Oct 2024

Stories from Other Regions

Black Friday stories

AI drives Black Friday strategies for UK marketers & shoppers
Customer Experience

AI drives Black Friday strategies for UK marketers & shoppers

A new report reveals that 54% of UK marketers are using AI for Black Friday pricing, while 31% of consumers plan to harness AI for deal hunting.

By Kaleah Salmon • 3 min read • Mon, 11th Nov 2024
UK Christmas shoppers focus on value, expect higher returns
Supply Chain

UK Christmas shoppers focus on value, expect higher returns

A YouGov survey reveals that 69% of UK consumers plan to maintain or increase their Christmas spending, despite a third expecting to return discounted items.

By Shannon Williams • 3 min read • Thu, 31st Oct 2024
Black Friday shipping charges impact retailer profits
Supply Chain

Black Friday shipping charges impact retailer profits

Independent online electronics retailers face challenges as a report reveals shipping costs could rise 25% during Black Friday, impacting profit margins.

By Shannon Williams • 4 min read • Tue, 15th Oct 2024
Esendex introduces new self-serve tool on WhatsApp platform
Customer Experience

Esendex introduces new self-serve tool on WhatsApp platform

Esendex has launched a new self-serve feature on its WhatsApp Business Platform, streamlining how businesses engage with customers ahead of Black Friday.

By Kaleah Salmon • 2 min read • Tue, 15th Oct 2024