Sports Technology (SportsTech) stories - Page 4

Smart socks and GPS from Danu Sports are helping University of Queensland researchers bring lab-grade biomechanics to Brisbane's trails.

Irish start-up MoveAhead is using motion-tracking mobile games to get Australian kids off the couch and building basic movement skills.

AI reshapes sports fandom, with 54% preferring AI tools for info and 67% seeking a single platform for personalised, interactive experiences.

Oracle Red Bull Racing is adopting Oracle Fusion Cloud Applications to enhance finance, HR and customer operations, boosting efficiency under F1's strict cost cap.

Meta and Oakley launch AI-powered sports glasses starting at USD $399, featuring a 3K camera, AI assistant, and water resistance for athletes worldwide.

Hisense will stream all FIFA Club World Cup 2025 matches free on its and Toshiba smart TVs via DAZN, enhancing global sports viewing with interactive features.

Rugby Australia will use Tixserve's digital-only ticketing for the 2025 British and Irish Lions Tour, enhancing fan experience with secure, app-based tickets.

Apple unveils watchOS 26 with a fresh Liquid Glass design, Workout Buddy and smarter features for a personalised, motivating Apple Watch experience.

Liveheats secures AUD $1.3m seed funding to expand its digital scoring platform for action sports globally, aiming to boost events and athlete performance.

Acronis partners with Adelaide Crows to deliver cyber protection for three AFL seasons, enhancing the club's data security in a digital era.

The Orlando Magic and SAS are revolutionising fandom by using data and AI to personalise experiences, boost ticket sales, and deepen fan engagement.

Superloop partners with Football Australia to support the Australia Cup and deliver AI-powered 4K live broadcasts, enhancing coverage for 750+ community teams.

SAS expands partnership with Orlando Magic to harness AI and data analytics, enhancing live game and digital fan experiences via personalisation and dynamic pricing.

Adobe expands partnership with the NFL as Official Partner, using AI and creative tech to personalise fan experiences for the 2025 NFL Draft and season.

The NFL has announced a partnership with NetApp as its Official Intelligent Data Infrastructure partner, aiming to enhance operations and fan experiences globally.

Ultrahuman has launched the Ultrahuman Ring AIR in Australia, the world's lightest wearable at AUD $599.95, designed for health-conscious consumers.

Tata Consultancy Services has partnered with the Schneider Electric Marathon de Paris as its Official AI & Technology Partner for the next three years.

TeamViewer has partnered with F1 Academy, committing to boost female representation in motorsport over the next two years and enhance inclusivity in the sport.

Acronis has embarked on a three-year partnership with Brad Jones Racing to enhance cybersecurity, supported by Extranet Systems, for the Australian motorsport team.

Todd Bouman has been named CEO of Proto, succeeding founder David Nussbaum, as the firm looks to revolutionise hologram and spatial computing technologies.