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Australians warned of AI scams ahead of Black Friday sales rush
Multi-factor authentication

Australians warned of AI scams ahead of Black Friday sales rush

Australians are warned of AI-driven Black Friday scams, with fraudsters using advanced tactics to create realistic fake shopping sites and offers.

By Sean Mitchell • 3 min read • Mon, 24th Nov 2025
2026: The agentic AI takeover
Customer Experience

2026: The agentic AI takeover

By 2026, AI agents will fully manage shopping, choosing and buying products based on your style and needs, transforming retail into seamless, intelligent commerce.

By Al Williams • 4 min read • Fri, 21st Nov 2025
digiDirect unveils major Black Friday tech deals with up to 50% off
Samsung

digiDirect unveils major Black Friday tech deals with up to 50% off

digiDirect launches Black Friday Clickathon with up to 50% off cameras, computers and mobile devices across major brands like Sony, Canon and Apple.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025
Booktopia launches Black Friday sale with up to 80% off books
Online shopping

Booktopia launches Black Friday sale with up to 80% off books

Booktopia launches Black Friday sale with discounts up to 80% on thousands of titles across genres, running through early December with delivery Australia-wide.

By Sean Mitchell • 2 min read • Fri, 21st Nov 2025
LG rolls out major Black Friday discounts across Australia
Marketing

LG rolls out major Black Friday discounts across Australia

LG Electronics Australia offers major Black Friday discounts on home entertainment, appliances and IT products until early December or while stocks last.

By Sean Mitchell • 2 min read • Fri, 21st Nov 2025
AI & digital tools reshape how Australians choose & give gifts
Customer Experience

AI & digital tools reshape how Australians choose & give gifts

Nearly half of Australians now use AI-powered tools to personalise gifts, with younger shoppers leading the shift towards smart, tailored gifting and digital eGifts.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025

Global Stories

Online shopping stories

Black Friday sees rise in sale searches but retailers risk missing out
Customer Experience

Black Friday sees rise in sale searches but retailers risk missing out

Black Friday 2024 saw a surge in sale-related searches, with conversion rates tripling, but retailers risk losing customers if sites aren't optimised for deal queries.

By Sean Mitchell • 3 min read • Sun, 23rd Nov 2025
Retailers turn to AI to meet demand & secure Black Friday sales
Multi-factor authentication

Retailers turn to AI to meet demand & secure Black Friday sales

Retailers are turning to AI and unified tech to meet soaring Black Friday demand, enhancing customer service and boosting cybersecurity amid rising cyber threats.

By Melvin Hipolito • 4 min read • Fri, 21st Nov 2025
10 cybersecurity tips to survive Cyber Monday
Malware

10 cybersecurity tips to survive Cyber Monday

Cyber Monday shoppers face scams and cyber threats; follow 10 expert tips to safely secure your data and enjoy the season's best online deals.

By Nicolas Montauban • 6 min read • Fri, 21st Nov 2025
Salesforce debuts Agentforce Commerce for AI-driven retail sales
Digital Transformation

Salesforce debuts Agentforce Commerce for AI-driven retail sales

Salesforce launches Agentforce Commerce, a platform enabling retailers to sell via AI-driven channels like ChatGPT, boosting engagement and orders globally.

By Sean Mitchell • 4 min read • Fri, 21st Nov 2025
Black Friday scams soar as fake brand emails target shoppers globally
Malware

Black Friday scams soar as fake brand emails target shoppers globally

Over half of Black Friday-themed spam emails are scams, with fraudsters impersonating brands like Amazon to steal personal data worldwide.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025
Cyber Monday shoppers urged to safeguard data amid online scams
Malware

Cyber Monday shoppers urged to safeguard data amid online scams

Cyber Monday shoppers are urged to protect their data from scams like fake sites, phishing emails and insecure payments during the online shopping surge.

By Melania Watson • 4 min read • Fri, 21st Nov 2025

Stories from Other Regions

Online shopping stories

UK shoppers favour in-store Black Friday buys for authenticity
Online shopping

UK shoppers favour in-store Black Friday buys for authenticity

UK shoppers favour in-store Black Friday buys to avoid counterfeits, with 42% of Millennials seeking authenticity over online deals this year.

By Sean Mitchell • 3 min read • Sat, 22nd Nov 2025
Black Friday shoppers warned of AI scams & rising phishing risks
Phishing

Black Friday shoppers warned of AI scams & rising phishing risks

Shoppers warned of rising AI-driven scams and phishing risks this Black Friday as fraudsters exploit urgent deals to harvest data and hijack loyalty accounts.

By Sean Mitchell • 4 min read • Sat, 22nd Nov 2025
Cloudflare outage puts GBP £15 million UK ad spend at risk
Customer Experience

Cloudflare outage puts GBP £15 million UK ad spend at risk

A Cloudflare outage jeopardised GBP £15 million of UK ad spend as marketing campaigns ran unaware websites and checkouts were down for hours.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025
Marketers struggle to personalise Black Friday offers despite need
Customer Experience

Marketers struggle to personalise Black Friday offers despite need

Nearly all marketers see personalisation as vital for Black Friday, yet 27% struggle to tailor offers, risking customer loyalty and sales opportunities.

By Melvin Hipolito • 2 min read • Fri, 21st Nov 2025
UK retailers face surge in untested code risks for Black Friday
DevOps

UK retailers face surge in untested code risks for Black Friday

UK retailers risk Black Friday outages as 40% deploy untested code, threatening sales and customer trust during peak online demand.

By Melania Watson • 2 min read • Fri, 21st Nov 2025